See the best of the Sonia Rykiel for H&M collection

 

Sonia Rykiel for H&M

 

THE first pieces from Sonia Rykiel's two-season H&M collection hit stores this week and, following a launch party in Rykiel's native Paris, both brands are preparing for a successful collaboration.

"Sonia Rykiel is a true fashion icon who invented a signature style around femininity, Parisian chic and modernity - as well as functional, comfortable, wearable clothes," H&M's creative advisor Margareta van den Bosch said. "She has an attitude that inspires admiration among women of all ages around the world. This is a totally modern, new kind of lingerie look, and when we started to work together with Rykiel on it, we just couldn't stop. It's a wonderful highlight for our main collection."

The second instalment of the collaboration, including Rykiel's signature knitwear and accessories, launches on February 20.